Pathmotion News

What candidates really want to know in 2022

Hire the best talent by addressing their concerns before they apply In a world of talent scarcity and higher candidate expectations, employers have to make a concerted effort to engage...

Read more
authentic storytelling

Authentic Employer Branding: How to Make it Work with Storytelling

Learn how authentic storytelling works for employer branding and talent attraction in our new report 80% of talent leaders believe employer branding is a key driver of making quality hires, yet only 50% of...

Read more

Early careers and AI: Tech is improving the candidate journey

It is safe to say the newest cohort of candidates entering the workforce has had a far from idyllic start to their career journey. Rescinded offers, a precarious job market,...

Read more
social storytelling

Meet candidates where they are: Social storytelling for talent attraction

Repurposing recruitment content is a sure-fire way of gaining control of your return-on-investment. In our recent blogs – if you have been lucky enough to read them – you will...

Read more
Talent attraction strategy

Hiring in 2020 & Beyond: Future-Proof Your Talent Attraction Strategy

Four Trends That Will Shape Your Talent Attraction Strategy in 2020 and Beyond As the war for talent rages on, technology is changing the role of talent attraction. Gen Z...

Read more

4 Ways Talent Attraction Will Change in 2020 & Beyond

During their annual meeting in Davos last week, the World Economic Forum published a new report which illustrates the labour market of the future. While the adoption of new technologies...

Read more

Citi EMEA Boosts Employer Brand to Drive Diverse Talent Acquisition

With the competition for graduate talent heating up and the power of the candidate growing in the recruiting world, the perception issues Citi EMEA faced in 2014 were compromising their...

Read more

Don’t Get STEAMrolled: 3 Ideas for STEM & STEAM Talent Attraction

STEM, STEAM or STREAM — whichever acronym you elect to use —Science, Technology, Engineering, Maths (and even Art and Reading) programs aim to thrust these subjects into the limelight and...

Read more

Hack Your Seasonal Hiring Strategy with These Six Savvy Solutions

Tis (almost) the season for seasonal hiring. Yet another variety of volume recruitment that companies depend on to ensure both sales and productivity align with the market demands. From the...

Read more

5 Ways to Stop Candidates Ghosting & Make Your Recruitment Strategy a Spooktacular Success

From phantom no-shows to ghastly response rates, a poorly managed hiring process can soon turn more trick than treat. Plus, candidate practices these days can send chills down your spine...

Read more

How to Use International Days of Celebration to Create Recruitment Content

There is a cause for celebration every single day of the year. From National Hot Dog Day to International Day of Happiness, there are no shortages of people, foods, inventions,...

Read more

What is Employer Value Proposition (EVP) and How it Can Boost Talent Attraction

The competition for recruiting and retaining talented employees has exploded into a full-on ‘War for Talent’. A tool that has been developed to tackle this competition is employer branding. That...

Read more