Static Recruitment Marketing is Dead! – Focus on what candidates are asking your employees

Discover what topics candidates are asking and why you need to keep your content dynamic

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We recently conducted some research to help improve recruitment marketing. By better understanding exactly what hot topics job candidates have been asking your employees over the past three years, we have developed key insights that will transform your future candidate marketing efforts.

How do you answer candidates’ questions and disseminate content most effectively?

Discover what topics candidates are asking in your industry and why your employees are the best people to answer their questions. We also explore the need for showing transparency and enabling content to be easily available for everyone – question views (not just the questions asked) are critically important indicators of recruitment marketing success.

From this new research, you can put our candidate insights into practice, improving and adding value to the candidate experience and your career site content, all while ensuring your company is flexible, agile and responsive.